Lockdown, self-publishing platform get writers off the block – The Hindu BusinessLine


The Covid-19 pandemic has upended the lives and livelihood Of people in myriad methods. However For A lot Of execs and aspiring authors, the pandemic and The Outcomeant lockdpersonal has additionally turned out to be A great break from the hustle-bustle of Daily routine to focus and re-uncover their ardour for writing.

Take the case of Notion Press For event. When the Chennai-based mostly writer launched a do-it-your self (DIY) self-publishing platform in April 2019, It Might have least anticipated that the demand would hit the roof inside a yr.

From over 15,000 titles beneath distribution Within the pre-Covid events, the Quantity of titles revealed beneath the platform Greater than doubled To solely about 33,000 distinctive titles as on date.

“The primary lockdpersonal took us from 400 e-books a month to a run-price of 1,200 e-books and the second lockdpersonal took us to 2,200 distinctive titles Per thirty days Which suggests publishing A mannequin new author every 25 minutes,” said Naveen Valsakumar, CEO and Co-fobeneath, Notion Press.

Rising confidence

Based on Notion Press, over 32,000 authors have revealed their e-books and ₹50 crore worth of e-books have been purchased till date. Its authors differ from 7 to 94 yrs of age slicing throughout numerous walks of life from college students to educators, entrepreneurs to bureaucrats, house makers to professionals.

Valsakumar attributes growing digital adoption and confidence amongst Indians, large time saved As a Outcome of of distant working and growing power Among The numerous creator (author) group are A pair of of The causes for emergence Of latest authors and the surging demand for self-publishing avenues.

Notion Press’ DIY platform provides a seamless interface That permits authors to design Their very personal e-book and set it for worldwide distribution. Writers Who’ve absolutely accomplished and edited manuscripts can get their e-books revealed in a matter of minutes utterly Freed from value. The agency works on a co-monetisation mannequin the place The author earns 70 per cent and Notion Press will get 30 per cent reduce on every e-book purchased.

“There are lots of of authors Who’ve Reworked ₹10-lakh and there are some authors who made Greater than ₹25-lakh throughout completely different packages,” Valsakumar said, including, “We now have lots of of Chartered Accountants (CAs) writing fictional tales and influencers and creators from completely different platforms coming in as authors. So, the entry of ‘cross-over creators’ is ancompletely different huge enchancment that We’re observing.”

Notion Press additionally sees An limitless alternative to consolidate the extremely unorganised vernacular publishing space.

“We now have simply entered Hindi and Tamil. We now have constructed the platform for 9 completely different Indian languages, and we Shall be cracking one market at a time,” Valsakumar said.


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