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Audio visual reading app xigxag opens £250k funding round – The Bookseller

Self-publishing

Revealed November 16, 2021 by Sian Bayley

Audio seen studying app xigxag has publicly opened a £250,000 funding spherical on the Seeders crowdfunding platform with Greater than 72% already raised.

Audio seen studying app xigxag has publicly opened a £250,000 funding spherical on the Seeders crowdfunding platform with Greater than 72% already raised.

That is the second funding spherical for xigxag which started in 2019 in response to The enlargement in audioe-book consumption. The app is The primary To current clients an audioe-book and e-e-book in a single format, which it calls the x-e-book, indexing human-voiced narration to the corresponding textual content material so clients Not Want to make a selection from pay attentioning And skiming, however can Instead pay attention on the go and change to studying at house, or pay attention And skim On The identical time. The app recently hit 9,000 clients and Is out there on Google Play and the App Retailer.

Kelli Fairbrother (pictured), c.e.o. and and co-founder, said: “I am massively optimistic Regarding the potential of audio To rework publishing. We co-based xigxag as a Outcome of we felt completely underserved as consumers. Any time a market Isn’t being served properly, it creates An alternative For An further particular person to do it higher. We think about innovation in channel, messaging And notably format hSince the potential To draw new audiences to e-books.”

Xigxag says it provides publishers “simple per-title funds” To Guarantee authors and publishers are paid pretty For his or her work. The app presently has hundreds of titles from the likes of HarperCollins, Hachette and Penguin Random Home As properly as to self-published authors and unbiased publishers collectively with Faber, Canelo, Boldwood and Chelsea Inexperienced. 

The agency has been shortlisted Since the Futuree-book Start-Up of the Yr and Fairbrother Shall be talking On the Futuree-book Convention on a panel discussing innovation in audio codecs on Nineteenth November at 12 p.m.

Source: https://www.thebookseller.com/news/audio-visual-reading-app-xigxag-opens-250000-funding-round-1289509

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